WITH ULTRA-VIOLET NEUTRALIZER: This purple shampoo for blonde hair or silver hair is formulated with Ultra-Violet Neutralizer technology to banish and eliminate brassy tones
COOL, BRILLIANT COLOR: TRESemme Purple Blonde Shampoo banishes brass to recharge your color, leaving you with the cool, bright blonde you want; Suitable for blonde hair and silver hair
TRUSTED INGREDIENTS: This hair shampoo for color-treated or blonde hair is PETA-certified cruelty-free and is free from Parabens, Mineral Oil, and DMDM Hydantoin
PRO STYLE TECHNOLOGY: Formulated with amino acids and ceramide, this salon-level hair shampoo makes hair 2x stronger and more manageable with continuous use versus a non-conditioning shampoo
MORE OF WHAT YOU LOVE: We are giving more of the salon-quality TRESemme Purple Blonde Shampoo you love, now in a bigger 28oz bottle